UPS 2024 Holiday Shipping Deadlines
15
min Read
Georgina Monti

As the festive season kicks into gear, the holiday hustle is officially underway. To make sure your packages arrive on time and to keep your customers happy, we've compiled a comprehensive guide to the UPS 2024 holiday shipping deadlines. UPS Domestic Shipments

Recommended send-by dates for expected delivery before December 25th.

UPS Domestic Shipments

  • UPS® Ground - Check latest schedule
  • UPS 3 Day Select® - December 19th
  • UPS 2nd Day Air® - December 20th
  • UPS Next Day Air® - December 23rd

UPS International Shipments

Recommended send-by dates for expected delivery before December 25. 

US to Canada

  • UPS® Standard (From the 48 contiguous states only) - Check latest schedule
  • UPS Worldwide Expedited® - December 20th
  • UPS Worldwide Express® - December 23rd

US to Mexico

  • UPS® Standard (From the 48 contiguous states only) - Check latest schedule
  • UPS Worldwide Expedited® - December 19th
  • UPS Worldwide Express® - December 20th

If you have any questions, please don’t hesitate to contact us directly through the chat box on our website or at hello@VESYL.com.

Click here for the USPS Holiday Shipping Deadlines.

2024 USPS Peak Season Surcharges
15
min Read
Georgina Monti

With Black Friday and the holiday season just around the corner, businesses can expect a surge of shoppers eager to get in the gifting spirit and take advantage of seasonal deals. This influx brings a great opportunity for increased sales, but it also comes with the complexities of increased shipping demands.

To keep up with the growing volume of orders, carriers like USPS have announced temporary price adjustments for the 2024 peak holiday season. Effective from October 6, 2024, through January 19, 2025, these rate changes will impact Priority Mail Express, Priority Mail, and USPS Ground Advantage shipments.

What Are Peak Season Surcharges?

These holiday surcharges help USPS cover additional costs associated with labor, fuel, and supplies during the peak shipping months to ensure they can maintain service standards while managing higher volumes. Staying informed about these changes is key to plan accordingly and maintain a seamless delivery experience for customers, so we’ve packaged them up for you below.

Commercial Increases

Priority Mail and USPS Ground Advantage: Zones 1-4

  • $0.30 increase for 0-3 lbs.
  • $0.45 increase for 4-10 lbs.
  • $0.75 increase for 11-25 lbs.
  • $3.00 increase for 26-70 lbs. 

Priority Mail: Zones 5-9

  • $0.70 increase for 0-3 lbs.
  • $1.25 increase for 4-10 lbs.
  • $2.75 increase for 11-25 lbs.
  • $7.00 increase for 26-70 lbs.

USPS Ground Advantage: Zones 5-9

  • $0.35 increase for 0-3 lbs.
  • $0.75 increase for 4-10 lbs.
  • $1.25 increase for 11-25 lbs.
  • $5.50 increase for 26-70 lbs.

Priority Mail Express: Zones 1-4

  • $1.00 increase for 0-3 lbs. 
  • $1.50 increase for 4-10 lbs.
  • $3.50 increase for 11-25 lbs.
  • $8.95 increase for 26-70 lbs

Priority Mail Express: Zone 5-9

$1.75 increase for 0-3 lbs.

$3.95 increase for 4-10 lbs.

$7.50 increase for 11-25 lbs.

$13.00 increase for 26-70 lbs.

Retail Increases

Priority Mail and USPS Ground Advantage: Zones 1-4

$0.40 increase for 0-3 lbs.

$0.55 increase for 4-10 lbs

$0.95 increase for 11-25 lbs. 

$4.00 increase for 26-70 lbs.

Priority Mail: Zones 5-9

$0.90 increase for 0-3 lbs.

$1.45 increase for 4-10 lbs.

$3.25 increase for 11-25 lbs.

$8.50 increase for 26-70 lbs.

USPS Ground Advantage: Zones 5-9

$0.50 increase for 0-3 lbs.

$1.00 increase for 4-10 lbs.

$2.00 increase for 11-25 lbs.

$5.85 increase for 26-70 lbs.

Priority Mail Express: Zones 1-4

$1.10 increase for 0-3 lbs.

$2.00 increase for 4-10 lbs.

$3.90 increase for 11-25 lbs.

$9.75 increase for 26-70 lbs.

Priority Mail Express: Zones 5-9

$2.00 increase for 0-3 lbs.

$4.85 increase for 4-10 lbs.

$9.00 increase for 11-25 lbs.

$16.00 increase for 26-70 lbs.

How Can Businesses Still Save On Shipping?

Despite the USPS price increases during the holiday season, merchants still have opportunities to save on shipping costs. By using VESYL, brands can shop the best-in-class rates across multiple carriers, streamline operations, reduce labor costs, and minimize errors through automation, further maximizing efficiency and cutting down unnecessary expenses. By streamlining shipping operations, merchants can offset the impact of seasonal surcharges while still delivering an exceptional customer experience during the busiest time of the year.

Schedule a quick 15-minute call with us and we’ll show you how!

Scaling Shipping Operations for E-commerce During Busy Seasons
15
min Read
Georgina Monti

The busy seasons are both a blessing and a challenge for e-commerce businesses. Whether it's the holiday rush, back-to-school season, Black Friday or any other peak period, increased demand brings with it the potential for significant revenue, but only if your shipping operations can keep up.

In this article, we'll explore key strategies for effectively scaling your shipping operations during busy seasons, ensuring your business can handle the increased volume without compromising on service quality.

Forecasting Demand Accurately

The foundation of scaling your shipping operations lies in demand forecasting. By analyzing historical sales data, market trends, and customer behavior, you can best predict the volume of orders and products you'll need to fulfill during peak periods. This information allows you to plan your inventory, staffing, and logistics accordingly.

Optimizing Inventory Management

Efficient inventory management is critical during busy seasons. Overstocking can lead to unnecessary storage costs, while understocking can result in missed sales opportunities, delayed shipments and unhappy customers. The key is to find the right balance. To stay ahead of inventory needs, work closely with suppliers to ensure timely restocking and leverage inventory management for clear and real-time insights to stock levels. With any management system, implement regular inventory checks to reduce the risk of any mistakes. 

Streamlining Fulfillment Processes

As order volumes increase, your fulfillment processes need to be as efficient as possible. Streamlining and automating these processes helps reduce the time it takes to pick, pack, and ship orders, minimizing the risk of delays and errors. For example, batch processing orders significantly speeds up order fulfillment, allowing you to get more orders out of the warehouse, in less time. 

Learn how VESYL automations are improving fulfillment efficiency for businesses.

Enhancing Warehouse Operations

Your warehouse is the heart of your shipping operations, and its efficiency can make or break your ability to scale. During busy seasons, optimizing your warehouse layout, staff training, and workflow processes is essential. For example, you can create a "Golden Zone," where the top 20% of SKUs that account for 80% of your orders are stored. This zone should be located near the packing and shipping stations to minimize the distance these items travel.

Leveraging Multiple Carriers

Relying on a single carrier during busy seasons can be risky. Carrier delays or capacity issues can disrupt your fulfillment. By working with multiple carriers, you can mitigate these risks, ensure timely deliveries and save on costs.

With VESYL, we deliver the best-in-class shipping rates across multiple carriers in just a few clicks, allowing you to make the most informed decisions for your shipments, without sacrificing flexibility.

Implementing Flexible Shipping Options

Customers expect fast and reliable delivery, especially during busy seasons. By offering flexible shipping options such as expedited shipping, same-day delivery, or in-store pickup, you can meet customer’s expectations and improve their experience. It’s important to clearly communicate shipping options and cut-off dates for guaranteed delivery on your website. 

Outsourcing Fulfillment and Logistics

For many e-commerce businesses, outsourcing fulfillment and logistics to third-party providers (3PLs) is a scalable solution during peak seasons. 3PLs can offer additional storage space, advanced technology, and expertise in managing high volumes, allowing you to focus on other aspects of your business. However, 3PL’s can come with their own set of challenges such as a large initial investment and limited visibility. 

Alternatively, businesses can leverage shipping software. At VESYL, brands can simply connect their stores, import orders, run shipping automations, such as assigning particular products to certain package sizes or shipping rates, batch purchase up to 500 shipping labels at once at the best rates, and print labels with their corresponding packing list. This allows businesses to manage their fulfillment internally while still saving time and money on shipping. 

Enhancing Customer Communication

During busy seasons, clear communication with customers is vital. Be sure to keep them informed about order status, shipping timelines, and any potential delays. This transparency can help manage expectations and reduce customer frustration. You can utilize automated email notifications and SMS alerts to keep customers updated throughout the fulfillment process.

Preparing for Returns and Exchanges

Both brands and customers would prefer to get it right the first time but as we know, it doesn’t always go that way. Busy seasons can often lead to increased returns and exchanges, especially during the gifting season. Preparing for this influx is crucial to maintaining customer satisfaction and minimizing operational disruptions.

Streamline your returns process by providing clear instructions and offering easy-to-print return labels or QR codes. You can also consider using a returns management software that automates the process and provides customers with instant refunds or exchanges.

Conclusion

The key to a successful busy season is ensuring your fulfillment can keep up. By forecasting demand, optimizing inventory and warehouse management, leveraging multiple carriers, and enhancing customer communication, you can ensure a smooth and successful peak season. Finally, be sure to track, record and analyze for continuous improvement and business success.

Black Friday in E-commerce: Strategies for Success
15
min Read
Georgina Monti

Black Friday has become one of the biggest days of the year for e-commerce businesses. The surge in online shopping presents an immense opportunity for brands to boost sales, attract new customers, and build long-term loyalty.

However, the key to making Black Friday a raving success, is to prepare, plan and implement well in advance. In this article, we outline the best preparation steps, the most effective strategies, the timeline for starting these initiatives, and examples of brands leading the way.

Preparation Steps for Black Friday Success

1. Inventory Management

You can’t fulfill an increase in sales if you have no stock! Proper inventory management is crucial to avoid stockouts or overstocking. Begin by analyzing sales data from previous Black Fridays to predict demand for various products. Also analyze most and least popular products over the past year. Order additional stock of popular items and ensure your supply chain is robust enough to handle the increased demand.

With this increased demand, leverage VESYL's shipping automations to do the fulfillment leg work for you.

2. Website Performance

Imagine you have an influx of new customers trying to checkout, but the page won’t load. A slow or crashing website can be disastrous on Black Friday. Conduct load testing to ensure your site can handle high traffic volumes. Optimize your site speed by compressing images, simplifying checkout processes and minimizing the use of heavy scripts.

3. Mobile Optimization

With a significant portion of shoppers using mobile devices, a mobile-friendly website is non-negotiable. Ensure your site is responsive, with fast load times and easy navigation on mobile devices. Simplify the checkout process, including implementing one-tap payment options like Apple Pay and Paypal to reduce cart abandonment rates.

4. Customer Service Readiness

Expect an influx of customer inquiries and issues. Prepare your customer service team to handle a substantial increase in tickets and processes to handle them efficiently. Implement chatbots, FAQ’s and automated responses to assist with basic queries and provide quick responses. It’s important to ensure customers can easily bypass these options and speak to a representative when needed.

5. Security Measures

Cybersecurity is critical during high-traffic periods. Ensure your site has up-to-date security measures, such as SSL certificates and secure payment gateways. Monitor for any suspicious activities and have protocols in place to address potential breaches.

Effective Strategies for Black Friday

1. Early Promotions and Teasers

Start building anticipation weeks before Black Friday by releasing teasers and early promotions. Use email marketing, social media, and your website to create a buzz around your upcoming deals. To reward your loyal customers, offer exclusive early-bird discounts and access to help them feel valued.

2. Personalized Marketing

Leverage customer data to send personalized offers and recommendations. Use segmentation to target specific customer groups with tailored promotions that resonate with their past purchasing behavior and preferences. For example, you can highlight products that compliment their original purchase.

3. Bundling and Upselling

By creating product bundles that offer value, brands can encourage higher spending and it’s a great way to move older and less popular products. With upselling, brands can suggest complementary products, a higher value item and bundles. This not only increases average order value but also enhances the customer shopping experience.

4. Limited-Time Offers

When offers run for long periods of time, customers lose interest. By creating a sense of urgency with limited-time offers and flash sales, FOMO motivates customers to take more immediate action. Scarcity is a powerful motivator for shoppers.

6. Retargeting Campaigns

Ever viewed a product, not purchased and seemingly had the ads follow you everywhere. Retargeting ads are an excellent way to reach customers who have previously visited your site but did not make a purchase. Personalized retargeting ads can remind them of the products they were interested in and offer special discounts to entice them back.

7. Enhanced User Experience

From start to checkout, ensure your user experience is pleasant. From having a clean and user-friendly layout and navigation, to informative product listings with complete size guides, pop up chatboxes providing any assistance to features like one-click checkout, guest checkout options, and multiple payment methods, a smooth experience is key to ensuring customers reach the checkout.

8. Post-Sale Engagement

Black Friday isn’t the end of the customer journey, it’s just the beginning. Follow up with personalized thank-you emails, request feedback, and offer exclusive post-sale discounts to encourage repeat purchases.

Brands Leading the Way

Amazon

Amazon sets the standard for Black Friday with extensive planning, early promotions, and efficient logistics. Their use of personalized marketing, and limited-time offers drives significant sales and customer engagement.

Walmart

Walmart excels in both online and offline for Black Friday. They seamlessly integrate e-commerce and in-store promotions, coupled with effective retargeting campaigns, ensuring they capture a large share of Black Friday customers.

Conclusion

Black Friday presents a tremendous opportunity for e-commerce businesses, but strategic planning is the key. By focusing on inventory management, website performance, customer service readiness, and cybersecurity, businesses can lay a strong foundation. Implementing effective strategies like early promotions, personalized marketing, bundling, and limited-time offers will drive sales and customer loyalty. Finally, by learning from industry leaders, e-commerce businesses can maximize their Black Friday success and build a loyal customer base for the future.

Streamline your e-commerce fulfillment ahead of the Black Friday rush with VESYL. Learn more or book a call with us today!